Fact: The Internet is huge.

   Think about it a bit, the Internet is really, really big. We are talking millions of websites out there. It is quite frightening to think about and you may ask yourself, "How in the world can I compete?" Don't be alarmed! Though the Internet is huge, so is the world.

   With that in mind, just like our planet Earth, you can break down a search on the Internet geographically, for instance, by Country, State and/or City. You can ask yourself, "How far does my business reach geographically?" and, "What services do I provide?" These questions may be similar to someone Else's who is searching for you: "What service am I looking for?", "Where is the service I am looking for?" Say you had a hankering for some Oranges. Not just any Orange, no, you are a person that is partial to Florida Oranges. You could then search Google to see where you can have Oranges directly from Florida shipped to your front door. Give it a shot, you will see that you have plenty of options to fulfill your craving.

Here's another quick tip about Google: Google is smart enough to handle the geographic side of searches within adwords (those are the sponsored links you will sometimes see on top and to the right of your search results). If you were to search for, "Web Design" from somewhere in Minnesota, Google will pick up on that, displaying the sponsored links of Minnesota web design businesses. Interesting! Think about that a while, if someone searches for a common product (such as web design) without any geographic detail, the normal results will come up with just about anything. With Google Adwords, you will be able to be seen on the front page and Google will help the user find a closer geographic counterpart.

   So before you feel too overwhelmed by the competition, just take a deep breath and know that you are unique, and that someone is out there searching for what you offer.